Tuesday 9 February 2016

E-commerce a boon for the startup and entrepreneurship sector




The startup and entrepreneurship industry is flourishing in India. It has become the talk of the town. Many start-ups have cropped up due to the increasing use of internet and the growth of eCommerce sites. My Big Plunge too is an online platform that focuses on this sector.

The sales of eCommerce are growing continuously. A report by marketing research firm e Marketer has analyzed that the eCommerce sales which were of $14 billion in 2015 is expected to increase to $55 billion by 2018.

It is interesting to know that the eCommerce sector or the online shopping portals initially started out only by selling books. Today, this has transformed itself and has become a multi channel platform that offers anything and everything.

A research report by the Internet and Mobile Association of India, it is the electronics sector which has gained maximum popularity in the Indian eCommerce sector. This sector accounts for 34% of products sold online. This is followed by Apparels and accessories at 30%, Beauty and Personal 10%, Books 15%, Furnishing 6%, Healthcare 3% and Baby products 2%.

However, the sector is not tied down only to these categories. It is constantly re-inventing itself and new product categories like grocery, hygiene, and healthcare are also gaining prominence.

The popularity of online shopping is immense because of many factors such as convenience. People can now sit at home and shop. What is even better is that online shops now have features such as cash on delivery or return and exchange and may other features.

A lot of indian startups are also using the eCommerce platform to solve many issues. Now there is also the provision of professional services via the internet. Food delivery has become easier and faster. The world is revolving around e-commerce. My Big Plunge is intrigued and very interested in the eCommerce and the start-up and entrepreneurship sector and is committed to sharing its development with the world.

Tuesday 2 February 2016

My Big Plunge, bringing you entrepreneurial stories and more




My Big Plunge is an online platform that focuses on entrepreneurial stories. The entrepreneurial environment is booming in India right now and is on an upward surge. Investors too are aware of this revolution and are keen to invest in good start-ups with good ideas.

If you have an idea and want to start your own venture, it is important to have funding. Angel investors are talk of the town right now. Here are a few things that you have to keep in mind to get their attention.

Firstly, be to the point and be engaging. When you meet an investor, you should not beat around the bush. Remember to be to the point. At the same time you have to be able to engage them and get inside your idea and understand your plan so that they can also relate to it and feel a part of it. Also, remember to be honest. Don’t try and embellish your business, be transparent.

You may have started off on your own but it is not possible to continue that way. You need a good team. Build a team that has the same passion as you and understands your product or service just the way you do. They have to have the same fire in the belly as you do. Angel investors also look into who they are investing.

Starting your own venture is really tough. It requires determination and focus. Investors notice the determination you have. They have at some point of time have been indian entrepreneurs themselves. They therefore understand what it is like to be in your shoes. They also recognize the determination and focus you have.
 
Next and one of the most important things that you have to keep in mind before meeting an angel investor is that you have to do your research. You also have to look into the angel because they have to have the same interests as you do. Ultimately, they will be becoming a part of your dream. Therefore, it is important that you know whom you are aligning yourself with.

Thursday 21 January 2016

Important things to remember before entering the startup and entrepreneurship eco-system



My Big Plunge, a leading online magazine covers startup and entrepreneurship in India. The magazine is determined to share the stories of all the people who have the courage to start their own ventures.

Here we would like to talk about a few of the important things that a person should keep in mind while starting their own start-ups. While an entrepreneurs risk taking capacity and idea for a startup are important. There are also a few other things that need to be kept in mind. 

Here are a few of them.

One of the most important things for success is timing. It is for this reason that the launch of a product has to be done in the right time and the right moment. There are many things that a person has to consider before launching a product. One has to think of friends and family and any other commitments etc. However, you  also have to keep the market in mind and launch your product at a time when the market is ready to accept the product. After all, how the market accepts your  will  determine your future.

When you think of starting your business, you have to plan your capital in such a way that you are always able to manage it well. Estimation and budget planning is very important before starting a business.

Right before starting your own Startup, you have to brush up on your management skills because first you need to hire the best people for the job. You will also have to manage various roles when you start your own venture and therefore it is important to brush up on your management skills.

One of the most important things that you have to keep in mind is getting your customer’s attention. Make sure your services are good. One of the main things that attract customers are good service skills. Customer service should always be a priority. An entrepreneur has to have the ability to network with the right kind of people.

Wednesday 13 January 2016

My Big Plunge sharing your entrepreneurial journey

My Big Plunge is one of the leading online portals in India that focuses on the growing start-up and entrepreneurship eco-system in India. Started by Ashutosh Bhattacharya, My Big Plunge believes in people with the heart and might to take the big plunge of initiating their own venture. 

The Indian startup eco-system is becoming popular worldwide and is in an upward surge. My Big Plunge while covers stories and events related to Indian ventures, it specialises in video series of indian entrepreneurs who have take the plunge into this scary but growing eco-system. The portal celebrates their plunge and the events and stories that have shaped their ventures and that are yet to unfold. The entrepreneurs featured in this series are free spirited and visionary individuals keen on finding new shores.

Since its inception, My Big Plunge has features more than 300 video testimonials of people such as Ashish Kashyap, CEO and founder of the Ibibo Group, Deep Kalra, founder of Make My Trip, Bhavish Aggarwal, CEO and founder of Ola cabs among many others. These testimonials feature the founders themselves, talking about their journey, the challenges they faced and continue to face, the rewards and the inspiration behind them taking the entrepreneurial plunge.

The online portal reaches out to more than 10,000 people across the country, making it a perfect platform for start-ups who want to share their story. The portal is also supported by Economic Times, a leading English newspaper.

At My Big Plunge, there is only one and one aim and that is to share your story with the world. To show them the journey that you have gone through, the challenges you face and to celebrate your success. We are constantly working to better our platform and share our stories with more and more people.