Tuesday 9 February 2016

E-commerce a boon for the startup and entrepreneurship sector




The startup and entrepreneurship industry is flourishing in India. It has become the talk of the town. Many start-ups have cropped up due to the increasing use of internet and the growth of eCommerce sites. My Big Plunge too is an online platform that focuses on this sector.

The sales of eCommerce are growing continuously. A report by marketing research firm e Marketer has analyzed that the eCommerce sales which were of $14 billion in 2015 is expected to increase to $55 billion by 2018.

It is interesting to know that the eCommerce sector or the online shopping portals initially started out only by selling books. Today, this has transformed itself and has become a multi channel platform that offers anything and everything.

A research report by the Internet and Mobile Association of India, it is the electronics sector which has gained maximum popularity in the Indian eCommerce sector. This sector accounts for 34% of products sold online. This is followed by Apparels and accessories at 30%, Beauty and Personal 10%, Books 15%, Furnishing 6%, Healthcare 3% and Baby products 2%.

However, the sector is not tied down only to these categories. It is constantly re-inventing itself and new product categories like grocery, hygiene, and healthcare are also gaining prominence.

The popularity of online shopping is immense because of many factors such as convenience. People can now sit at home and shop. What is even better is that online shops now have features such as cash on delivery or return and exchange and may other features.

A lot of indian startups are also using the eCommerce platform to solve many issues. Now there is also the provision of professional services via the internet. Food delivery has become easier and faster. The world is revolving around e-commerce. My Big Plunge is intrigued and very interested in the eCommerce and the start-up and entrepreneurship sector and is committed to sharing its development with the world.

Tuesday 2 February 2016

My Big Plunge, bringing you entrepreneurial stories and more




My Big Plunge is an online platform that focuses on entrepreneurial stories. The entrepreneurial environment is booming in India right now and is on an upward surge. Investors too are aware of this revolution and are keen to invest in good start-ups with good ideas.

If you have an idea and want to start your own venture, it is important to have funding. Angel investors are talk of the town right now. Here are a few things that you have to keep in mind to get their attention.

Firstly, be to the point and be engaging. When you meet an investor, you should not beat around the bush. Remember to be to the point. At the same time you have to be able to engage them and get inside your idea and understand your plan so that they can also relate to it and feel a part of it. Also, remember to be honest. Don’t try and embellish your business, be transparent.

You may have started off on your own but it is not possible to continue that way. You need a good team. Build a team that has the same passion as you and understands your product or service just the way you do. They have to have the same fire in the belly as you do. Angel investors also look into who they are investing.

Starting your own venture is really tough. It requires determination and focus. Investors notice the determination you have. They have at some point of time have been indian entrepreneurs themselves. They therefore understand what it is like to be in your shoes. They also recognize the determination and focus you have.
 
Next and one of the most important things that you have to keep in mind before meeting an angel investor is that you have to do your research. You also have to look into the angel because they have to have the same interests as you do. Ultimately, they will be becoming a part of your dream. Therefore, it is important that you know whom you are aligning yourself with.